Kayla Lange builds strategic IT partnerships at Palmetto Technology Group

Kayla Lange, an account executive and team lead at Palmetto Technology Group in Greenville, South Carolina, is helping small and mid-sized businesses treat technology as a growth strategy rather than a support function. Her work centers on consultative sales, client education, and mentoring teammates as the managed IT services market shifts toward cybersecurity, AI and long-term planning.

Why it matters: - Small and mid-sized businesses are under pressure to make better technology decisions as cybersecurity risks rise and artificial intelligence adoption accelerates. - Kayla Lange’s approach positions managed IT services as a strategic business function tied to productivity, security and scalability. - Her leadership also affects how regional sales teams sell and support clients, not just how one book of business performs.

What happened: - Kayla Lange works as an account executive and team lead at Palmetto Technology Group in Greenville, South Carolina. - She focuses on relationship-based sales and consultative guidance for local small- and mid-sized businesses. - She helps business leaders evaluate current technology use, identify gaps and align IT planning with business goals. - She also mentors regional teammates on consultative selling and client engagement. - Lange joined Palmetto Technology Group more than two years ago. - In her first year, she was named the company’s top salesperson.

The details: - Lange’s client work centers on increasing efficiency, strengthening cybersecurity and supporting future scalability. - She works with business owners to move away from reactive IT management. - Her sales style emphasizes understanding business challenges before recommending solutions. - She has earned internal honors including Rookie of the Year, Salesperson of the Year and selection to PTG’s inaugural President’s Club. - Lange was also selected for an exclusive Peak Performance training program led by a Chicago-based organization. - Participation in that program was reserved for CEO-nominated professionals recognized for performance, leadership potential and growth. - Her broader background includes family science, healthcare, recruiting and technology services. - That mix has shaped her communication skills, empathy and strategic thinking. - Lange previously supported children and families during hospitalization using therapeutic modalities.

Between the lines: - Lange’s message reflects a broader shift in managed services: clients want trusted advisors, not just technical troubleshooters. - Her emphasis on curiosity, resilience and relationship-building matches a sales environment where technical fluency alone is no longer enough. - Her mentoring role suggests PTG sees internal coaching as part of client service, not a separate function. - Her focus on identity, rejection and growth points to the personal discipline required in sales-heavy technology roles.

What’s next: - Lange expects managed IT services to keep changing as cybersecurity threats, economic pressure and AI adoption reshape client needs. - She sees the biggest opportunity in helping organizations use technology to improve productivity and make informed decisions. - She is encouraging young women entering managed IT services and sales to ask questions, keep learning and claim space in the room. - Her long-term focus remains building trust, educating clients and helping businesses treat technology as a tool for sustainable growth.

The bottom line: - Kayla Lange’s career is built around one core idea: technology creates the most value when it is tied to business strategy, trust and long-term partnerships. - More information: Influential Women profile